November 9, 2009

Naming Right, Who, Where, How long, and How Much?

Do you believe in branding your brand? If not check out the list below and see who, where, how long, and how much each very recognizable company paying for their naming right.



Who? American Airlines Arena
Where? Miami, Fla.
How long? 20 years, $42 million

Who? HP Pavilion
Where? San Jose, Calif.
How long? 15 years, $47 million

Who? Chase Field
Where? Phoenix, Ariz.
How long? 30 years, $66 million

Who? Toyota Center
Where? Houston, TX.
How long? 20 years, $100 million

Who? Target Field
Where? Minneapolis, Minn
How long? 25 years, $125 million

Who? Minute Maid Park
Where? Houston, TX.
How long? 28 years, $170 million

Who? American Airlines Center
Where? Dallas, TX.
How long? 30 years, $195 million

Who? Amway Center
Where? Orlando, Fla.
How long? 30 years, $195 million

Who? Barclays Center
Where? Brooklyn, N.Y.
How long? 20 years, $400 million

Who? Citi Field
Where? Flushing, N.Y.
How long? 20 years, $400 million

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